Own your AI Narrative
Demand-Genius is the only AEO platform just for B2B to help you influence the conversations that drive pipeline.
See how AI actually perceives your brand
84% of AI conversations in B2B journeys don't show up in citations. Demand-Genius measures your brand's narrative presence in the Dark AI conversations where categories are won and lost.
Connect AI visibility to revenue outcomes
AI referrals are lower volume but higher intent. Demand-Genius ties AI visibility signals to buyer journeys and conversion data, giving you a true view of how AI search contributes to pipeline.
Prioritize what to fix and what to fund
Plans turn insights into ranked next steps tied to your business goals. Less time debating what matters, more time doing the work that moves numbers.
Demand-Genius weren’t just able to show me where the gaps and quick wins were in our content – they helped us understand our competitors’ content and strategy, and how we could find an edge! It’s made such a difference to our 2026 planning.
Jonny Day
TryHackMe
We’d build up a huge library of content over the years, and Demand-Genius has given us a really simple way to keep on top of it all and make sure that it’s all on brand and on message. Such a powerful platform!
Martin Wallace
Captify
I feel like I’m just scratching the surface of what Demand-Genius can do. The Free Audit gave us some great insights, but the AI queries let us evaluate everything – SEO, GEO, Brand Voice, CTAs – across our entire library to find opportunities. It’s like Clay but for Marketing / Content teams!
Jamaica Lancee
Sensat
Demand-Genius weren’t just able to show me where the gaps and quick wins were in our content – they helped us understand our competitors’ content and strategy, and how we could find an edge! It’s made such a difference to our 2026 planning.
Jonny Day
TryHackMe
I feel like I’m just scratching the surface of what Demand-Genius can do. The Free Audit gave us some great insights, but the AI queries let us evaluate everything – SEO, GEO, Brand Voice, CTAs – across our entire library to find opportunities. It’s like Clay but for Marketing / Content teams!
Jamaica Lancee
Sensat
We’d build up a huge library of content over the years, and Demand-Genius has given us a really simple way to keep on top of it all and make sure that it’s all on brand and on message. Such a powerful platform!
Martin Wallace
Captify
Dark AI Narrative Analysis
Track your brand's presence in the AI conversations that generate no clicks or referrals. This is where buyers frame problems and build requirements before they ever search for a solution.
Intent Clustering
Group related buyer intents into clusters instead of tracking prompts one by one. Clusters evolve automatically as market language shifts, so your coverage stays current without manual upkeep.
Buying Committee Map
See how AI perceives your fit for each role in your buying committee, down to the specific attributes each stakeholder cares about. Compare your scores against competitors by buyer role.
Content Intelligence at Scale
Put content maintenance on autopilot with AI agents that continuously monitor content quality, currency and consistency. They flag what needs fixing so your team focuses on high-impact updates, not manual review.
Action Plans
The platform distills AI visibility, content audits, and competitive signals into prioritized next steps. You keep decision-making authority. The system does the synthesis.
FAQ's
Isn't AEO just what our SEO team does already?
SEO optimizes for ranking algorithms. AEO shapes how AI systems understand and recommend your brand. Your SEO team’s work feeds into AEO, but AEO requires alignment across brand, content, product marketing, and demand gen because is about optimizing influence, not just visibility. This requires clarity and consistency across your positioning, content and reputation.
What is Dark AI?
It’s the AI conversations where buyers research problems and compare approaches without generating clicks or referrals. Research shows AI influence forms during these early conversations, not at the point of recommendation. By the time a buyer asks “which tool should I use,” the answer has largely been decided based the problem framing.
You can read more in our research report: Dark AI and what actually drives AI influence.
We already track AI citations. Why isn't that enough?
Only 16% of AI prompts in complex (B2B) buyer journeys produce a citation, and only in bottom-of-funnel queries. That’s the tip of the iceberg. Most influence happens earlier, when buyers define requirements and build shortlists. By the time citations appear, the model has already converged on a small set of brands, making visibility almost inevitable. Citations are not a good North Star metric for AEO influence.
How do you actually measure Dark AI?
Canon-adjusted visibility metrics. Instead of just counting mentions, the platform weights early-stage presence more heavily, while visibility is more competitive. Your metrics reflect genuine influence over how AI frames problems, not inflated scores from queries where the model had already decided. Our self-optimizing prompt tracking leverages real buyer journey data to ensure you’re tracking the right prompts, and we help you measure “fit” for specific stakeholders, rather than broad visibility.
Can't we just create more AI-optimized content?
More content without maintenance creates content debt. LLMs compare signals across everything you’ve published. If old pages contradict new positioning, AI confidence in your brand drops. Demand-Genius helps you put content maintenance on autopilot to identify inaccuracies and inconsistencies, but just publishing “more” is not always the answer.